Mobile Apps Benefit Businesses in Baja
Business is definitely booming down in Baja and it’s not just the heat that’s helping; it’s the fire that comes with digital technology. The ability for businesses to take advantage of digital technology has helped the business landscape expand. It’s not just the most obvious choices of business that are optimizing mobile apps and other digital means – almost every business can find something useful in what technology can offer them. No business is without a digital strategy, even those such as insurance companies, businesses involved in the real estate sector, and even theme parks. But what do businesses do with digital technology, how does the strategy work, and what do the top marketing experts think about the future of analog businesses using digital means?
Land-based companies can still take advantage of what digital means can do for them. Digital doesn’t just mean allowing customers to find you on the web or reach out on social media. It means taking advantage of complementary technologies that work to give added value to the land-based business. For instance, Casino Caliente is a land-based casino yet uses a mobile app for players to connect with when they aren’t able to physically get there. The land-based casino has followed the digital strategy suit of its digital counterpart, as Betway online casino shows, to include welcome bonuses online and a range of games to whet the appetite for players to come in and play. Restaurants, such as Cochera, Pily, Pollos El Amable, and Jhon’s Pizza are able to attract an online audience for their food through sites such as Yelp. The site offers in-depth information on the food and delivery options, which would allow potential customers to research before they even came to the resort. Banks are one of the most land-based businesses, yet a lot of features of some banks, including Banamex, are available through their app. By showcasing some of their features on the app, it has used the digital strategy in order to try to increase footfall by showcasing its virtues. There has also been an app developed by Border Traffic that gives you the best times to cross various Mexican borders to save on gasoline and time waiting in queues. The app uses live streaming technology – which is beneficial to tourism industries – to alert those who wish to know when it is best to cross the various borders.
Marketing Expert Opinion
According to the experts, taking advantage of a mobile app specifically can pay dividends. We spend 10 times as much time on our mobiles as we did 10 years ago, and much of our online time has been siphoned away from our desktops and onto our phones. 178 billion apps were downloaded across 2017 – and the number is set to continue to rise as more businesses realize that they can benefit. But the industry itself is pushing businesses in this direction as it too will benefit, with $188.9 billion expected in revenue by 2020. 9.78% of apps are business apps, which shows a strong commitment given how prolific gaming apps (at around 25%) are. In 2018, apps accounted for 57% of all digital media usage – which shows that to connect with people on a digital level, apps prove to be necessary. Experts predict that the growth of machine learning and AI features could be amalgamated into various apps that will save us time and money and bring huge benefits for the businesses that use them. Part of this machine learning will also come from how people interact with their smartphones and how this could be used by companies in order to streamline services that they offer. Of course, social media is continuing to grow and apps are a nice way of tying into how social media can benefit your business.
Baja is a hotbed of business activity and the rise of mobile apps and other digital strategies have definitely helped this come to fruition. Not only can an app benefit a business with a digital imprint, but also any business that wants to reach out to customers. Mobile apps are set to rise continually, so any business – from hotels and lodging business to travel and transport businesses – that doesn’t yet have one, should think about how they could use the digital revolution to help their business increase its customer base and perhaps even find a new audience.